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Tra Due Brand Identity

Tra Due

Tra Due is a brand identity for a wine bar based on the Italian aperitivo tradition. The identity is built around the hours between 6 and 8 PM, when guests gather before dinner. A set of marks inspired by European maker's marks and hallmark systems represents shared moments within that timeframe. The main mark is placed between the two parts of the name to express balance and exchange. Each mark follows a modular grid with consistent proportions, allowing clear use on menus, coasters, labels, signage, and embossed surfaces.

Tra Due Brand Identity by Yi Chun Lin was identified as an innovative example of communication design by the A' Design Award. Tra Due Brand Identity received the Bronze A' Design Award in Graphics, Illustration and Visual Communication Design in 2026. The A' Graphics, Illustration and Visual Communication Design Award is an international, juried, academic and meritocratic design accolade which celebrates outstanding design of logos, posters, infographics, brochures, packaging designs, business cards, book covers, billboards and more.

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