Lubea Serif
Lubea Serif Specimen Exhibition is a typographic installation that presents a type specimen as a spatial and editorial experience. A continuous printed surface flows through a minimal wooden structure, emphasizing scale, rhythm, and curvature. The display shows the refined contrast, expressive italics, wide weight range, and advanced OpenType features of the Lubea Serif typeface. Visitors move through the space and read the typography as the printed surface unfolds. The exhibition presents type as an immersive form of visual communication.
Lubea Serif Type Specimen Exhibition by Paul Robb was selected as an innovative example of communication design by the A' Design Award. Lubea Serif Type Specimen Exhibition earned the Bronze A' Design Award in Graphics, Illustration and Visual Communication Design in 2026. The A' Graphics, Illustration and Visual Communication Design Award is a highly prestigious, international, juried design recognition program that recognizes superior design of logos, posters, infographics, brochures, packaging designs, business cards, book covers, billboards and more.
