Design Tabloid

PepsiCo Design and Innovation

Beverage

Friday, 21 August 2026

Pepsi Smart Can

Pepsi Smart Can is an interactive beverage can that also works as a digital platform. The can links people to content through a digital portal, offering an always-on experience instead of a short promotion. Pepsi Smart Can was created to mark the launch of the global Pepsi brand redesign. The platform shares content based on personal interests such as music, sports, food and fashion. Local creators can help shape Pepsi related content for their own communities. The intent is to support interactive storytelling that lasts beyond a single campaign.

Keiichiro Yanagi

Brand Identity

Thursday, 20 August 2026

Ancora

Ancora is a brand store that sells fountain pens and stationaries. Nowadays, digitalization and information and communication technology have been progressing rapidly. On the other hand, Ancora focuses on the revival of analog in-person communication. Ancora reconsiders these values in which their way of writing, drawing from the heart provides joy that also delivers a special experience such as customizable fountain pens that can be combined in a myriad of ways; and ink blending using a cocktail shaker.

David Kantor

Wall Calendar

Wednesday, 19 August 2026

Lalique

Conceptual Calendar for French premium glass manufacture Lalique. Connecting the world of unique handmade glass production by a premium manufacturer and the world that is entirely handmade from paper. To create an amazing imaginary space in which the luxurious world of glass and visual art is combined. Together with perfect printing technology, large format, special effects and surface treatments, they form a breath-taking story that will entertain you all year long.Great attention was paid to every detail and also on extremely precise processing and the top-quality print result.

USEE Advertising Company

Desk Calendar

Tuesday, 18 August 2026

Time Slide

This design presents time as a process of accumulation rather than disappearance. Each day leaves a trace, and each month becomes part of a larger visual sequence. Instead of turning pages, the user removes and inserts monthly sheets like slides in a projector. This action creates a clear rhythm of transition. The calendar encourages people to experience time not as something that is lost, but as something that builds gradually in layers.

Paul Robb

Advertising and AR Campaign

Monday, 17 August 2026

School Admissions

ABA Typographic Posters is an advertising campaign created for an arts university. Large-format typographic posters are printed and installed in public urban locations, where bold layouts and color systems attract attention. Each poster works as a marker for augmented reality content, which viewers reach by scanning the printed image with a smartphone. The augmented reality layer adds animated and interactive material that extends the printed message. The campaign presents art education to prospective students in a direct and participatory way.

Wu Yao

Visual Identity

Sunday, 16 August 2026

Wudang Blessing

Wudang Blessing is a visual identity system created for a cultural tourism brand. The system reinterprets Taoist cultural figures, including Zhenwu Emperor, the Five Gods of Wealth, Fu Lu Shou and the Taizi Slope study blessing, in a contemporary illustrated style. Typography integrates mountain curves into the strokes. Patterns are modular, and vector graphics scale from business cards to billboards. Two color modes are provided, CMYK for print and RGB for screens. The unified system replaces scattered images and supports products, packaging and digital media.

Design Tabloid

Pepsi Smart Can

Ancora

Lalique

Time Slide

School Admissions

Wudang Blessing

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Pepsi Smart Can

Ancora

Lalique

Time Slide

School Admissions

Wudang Blessing

ABOUT ME

RECENT POSTS

NEWSLETTER

ENCYCLOPEDIA

TAGS

RANKINGS

PATRONS

DISCOVER